Watch Brand Price Increase Timeline – Dated List Price Moves
A running log of when major brands moved list prices and by how much — so you can see brand-driven jumps versus broader waves.
Last updated: 20 Aug 2026 · Educational compiled timeline, not an official brand price sheet.
Sample result (works without JavaScript):
Major brands have raised list prices multiple times since 2020. Filtering by brand and year helps separate one-off brand moves from wider market waves.
Filter the timeline
How to read brand vs macro
Brand-driven: isolated or strategy-led list moves
Macro / clustered: several brands moving in the same period
Mixed: both brand policy and wider cost/demand pressure
Use filters to answer: “Was this jump just one brand, or part of a wave?”
Percentages are educational approximations from reported list-price patterns, not invoice-level accounting.
Frequently Asked Questions
When did Rolex increase prices? Multiple times in recent years — filter Rolex to scan dated moves.
Brand-driven or market-driven? Often mixed; this log helps you see clustering.
Official price list? No — educational tracker only.